By Taz Bareham — 25 Jul 2014
As tour operators and activity providers, you are always looking for more ways to promote your business and get distributed. And thanks to the internet, there are a lot of online opportunities for you to access.
We previously listed the top 3 online travel agencies (OTAs) to work with. Here are 5 more.
Get Your Guide is one of the hottest startups in the tours and activities sector, selling over 3,000 products. They look for direct operators who offer tours, attractions, activities, nightlife, cooking classes, shows & events, city cards, ground transportation, winter sports, and shore excursions.
Distribution network: Own website, partner websites, mobile apps and more. Partner websites include travel websites, online agents, hotel websites, and tourism boards. They also provide a “Book Now” button on your TripAdvisor profile.
The easiest way to get a “Book Now” button is to register on GetYourGuide and upload all tours. They do a periodic syncing with Tripadvisor to make sure that accounts that have both a Tripadvisor listing and an active account on GYG receive a “Book Now” button on their Tripadvisor listing.
Suppliers pay Get Your Guide an agreed commission per successful booking.
Sign up through this link.
Isango sells over 5,000 day tours in 65 countries. They look for everything from sightseeing and segways to shopping and trekking operators.
Distribution network: They have plenty of partners that help them distribute to their destinations.
They also run online marketing campaigns and use affiliate programs to distribute tour products.
Isango require tour operators to email them and work with an account manager in order to become a supplier.
If you’re an advocate of responsible tourism, then you will want to work with these guys. They are one of the most effective providers of leads for tours and activities. Across their site, they have a 10% conversion from enquiry to booking. 1000 tour operators are listed, selling 4,000 tours.
To be listed, you must
Distribution network: Direct through their website, and tourism board partnerships.
To become a supplier, you must pay an annual fee based on company turnover + commission per confirmed booking. You need to email them and you will be sent an application form. Members get to put a badge on their site, and accumulate reviews from customers.
Excursiopedia is an online marketplace for day and multi-day tours. Suppliers can create a profile and confirm booking requests through their on-site messaging system.
Distribution network: Direct bookings on their website, as well as through travel agents and their affiliate program.
To list your tour or activity, there is no cost. However, on getting a successful booking, you pay a 15% commission. Excursiopedia manages the transaction and transfers it to your PayPal or bank account after the tour.
Kumutu offers adventure operators of all sizes an opportunity to create their own profile with ratings and reviews, photos and videos, live weather widgets and more, for free.
Distribution network: Direct bookings on their website, affiliates, travel agencies, travel sites, and travel technology partners.
Kumutu has 3 pricing plans – a free Starter plan, a $10 per month Pro plan, and a $29 per month Plus plan.
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