About Audrey Wilkinson Vineyard

Audrey Wilkinson Vineyard is multi-award winning wine tasting tour company in Pokolbin (Hunter Valley), New South Wales that offers premium Cellar Door tasting experiences for all avid wine enthusiasts. With over 150 years of winemaking excellence, the Cellar Door has been rated by Gourmet Traveller Wine as one of the Top 10 Cellar Doors in the country offering unforgettable wine experiences with scenic views of Brokenback Mountain Ranges.

Enriched with stories about the heritage of the historic vineyard, the team behind Audrey Wilkinson Vineyard are harnessed with a wealth of winemaking knowledge. They are more than happy to share it with those who are eager to immerse in the beauty of the Hunter Valley area with a glass of wine.

The Problem

Prior to Rezdy, Audrey Wilkinson Vineyard’s booking tours involved a manual booking system. Being an incredibly busy wine tasting company, the process was immensely challenging for both the team and for the guests to manage on a daily basis.  

Kate Rooney, Hospitality and Events Manager at Audrey Wilkinson Vineyard shares the experience, “We had a manual booking process prior to Rezdy which lead to errors and a difficult booking process for guests. Error rates were high, which lead to a higher dissatisfied guest experience.”

As it was becoming more time-consuming and lacking efficiency, the team recognized a need for a seamless and efficient online reservation booking system.

“We take advantage of Rezdy’s Channel Manager to link to agents. The access to our live availability has increased our bookings by approximately 20%.”
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The Solution

Using Rezdy has enabled the team at Audrey Wilkinson Vineyard to manage their day-to-day operations efficiently and growth of the business. Kate highlights her favourite Rezdy features which includes the real-time booking options, connectivity to top online agents on Rezdy’s Channel Manager as well as instant email confirmation and seamless online payment processes.

With Rezdy’s Channel Manager, Audrey Wilkinson Vineyard has significantly increased their bookings. Kate shares the result, “We take advantage of Rezdy’s Channel Manager to link to agents. The access to our live availability has increased our bookings by approximately 20%. This has also allowed us to have a booking platform for our own website which gives us a great opportunity to sell direct with minimal fees.”

With Rezdy, the wine tasting company continues to scale due to its capability and competitiveness within the wider wine community and the Tourism industry. “At Audrey Wilkinson Vineyard, we are able to deliver our product instantly and professionally to all consumers as well as other interested tourism parties such as hotels and other accommodation providers.

Rezdy has allowed us to move forward from a business that sells great wine to a business that also delivers great wine experiences with optional extras and upgrades allowing consumers to customize their visit at the vineyard”.

Rezdy WISA Winner

Rezdy has been declared as the Winner for the 2017 Wine Industry IMPACT Awards within the Tourism Category, presented by Wine Industry Suppliers Australia (WISA) and supported by AV Plus Events. Read more here.

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