By Taz Bareham — 22 Sep 2016
You’ve set up a brand new website complete with online booking capability, and you are promoting your tours on social media as much as possible. While your online marketing strategy will certainly help you increase your direct bookings, it’s also important to diversify your customer base. The best way to do this is by creating a distribution strategy that focuses on earning bookings through agents.
What Organizations Bring You Bookings and Booking Agents?
Networking within your local tourism region is critical to generating bookings from a wide variety of travelers and customers. You may even find that some local residents are interested in taking your tours and activities, or perhaps they want to gift that experience to their family members and friends. Connecting with hotels, visitor information centres, local businesses and other organizations in the area will help you generate more bookings for your tour and activity company.
To find out more information about creating a distribution strategy, download the Rezdy distribution ebook today.