By Blake Ng — 28 Jan 2016
When implementing your SEO strategy, you know that you need to incorporate keywords into your content in a natural way. While it may seem like the only way to do this is in the introduction to your landing page or during the call-to-action, there are actually more subtle ways to sneak relevant and powerful keywords into your content. For instance, you can focus on using keywords within your tour descriptions.
If you run an adventure park in the Rocky Mountains, then you are probably familiar with the search terms that your customers use in order to find your business. Keywords that you incorporate into your content might include “adventure park in the Rocky Mountains” or “Rocky Mountains family activity.” Take these phrases, and add them naturally to your tour descriptions.
Example: Our Rocky Mountain adventure tour includes a four-wheel excursion and a hike through the local trails. This is the best Rocky Mountains family activity that you can find for the price, and it’s perfect for any type of adventure-seeker.
Your online marketing strategy is pivotal to growing your business and increasing your bookings. Rezdy can help you develop and implement an online marketing campaign that increases your exposure and converts your visitors into customers. For more SEO tips and advice for developing your website, download our online marketing ebook today.