You don’t want to be the tour guide that everyone dreads. The one that drones on and on about facts, figures and historical destinations that people will see along the way. You want your tours to be fun, exciting, funny and memorable. You want to be the guide that captivates a group of travelers from the first moment they step aboard the bus, and keep their attention until they are climbing out after a fun day of sightseeing. These tips will help you improve your storytelling skills, ensuring that everyone has a good time and even learns a little along the way.

Tips for Improving Your Storytelling On Tours

  • Make your travelers curious. Start the tour with questions and statements that evoke their interest and curiosity, such as “Have you ever wondered what it might be like to live in a beautiful castle on the coast of the sea? Well we are about to go to a building where there was drama, romance, crime and passion.” Get them excited about where they are about to go, and let their imaginations run wild along the way.
  • Speak to their emotions. Instead of citing facts and figures about certain buildings, tell them about the people who worked there. Explain the tragedies that happened in your little corner of the world. Allow your guests to feel anxious, excited, happy, sad and nervous — right along with the characters that you are describing in your historical accounts.
  • Shock them with a story they don’t expect. When you are visiting a famous monument in the city, people expect to hear about the creators, the history behind the construction and the specifications about the building itself. While these are important figures and you might want to incorporate them into your guide, you should also surprise your guests by telling a more personal story about the monument. A funny memory of a previous tour could get people laughing, or you could tell a little-known story about the history of the monument.
  • Add your own personality to your tours. This is the most important aspect of storytelling. Be yourself, and let your own personality shine through. If you’re a little quirky, let that weirdness show. If you love to make people laugh, then tell jokes the entire way. Your personality is going to make or break the guided tour, so enjoy yourself while doing your job.

Vivid storytelling and accurate historical accounts will improve the customer experience, and ultimately earn you a reputation for being a premier tour guide in the region. This will help increase your bookings and allow you to continue to grow your business by offering more tours throughout the region.

As your business grows, you might want to consider implementing an online booking system. Rezdy is an automated booking system and Channel Manager that is designed specifically for tour and activity providers. You can experience everything that Rezdy has to offer firsthand by starting your free trial today.

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