Booking Software for Wineries: Voyager Estate Rezdy Case Study

About Voyager Estate

Nestled in the south-west corner of Western Australia, Voyager Estate is a part of the internationally-renowned region of Margaret River. With stunning views of the vineyards coupled with cooling sea zephyrs from the ocean nearby, this is a rare experience for wine lovers to enjoy the beauty of the Voyager Estate while sipping on delicious wine.

As the team behind Voyager Estate are harnessed with knowledge of the rich heritage, they are more than happy to greet you at their front gates by the cobblestone paths to bring you to the Cellar Door where great wine, great food and great hospitality are met. This experience will have you immersed in the visit to Margaret River and Voyager Estate for the coming years ahead.

The Problem

For any tour and activity business, their number one priority is to manage their operations seamlessly for both staff and their prospective guests. Janine Carter, Manager of Voyager Estate, faced multiple hardships prior to adopting the Rezdy system. “Before Rezdy, our largest challenge was being able to have our customers book with instant confirmation. We didn’t want people to have to email back and forth to book a tour or tasting and we also had problems ensuring that we could allow direct bookings without overselling.

Rezdy made it easy to add both daily experiences as well as schedule in private tours and tastings so we could see in a glance what have have on for any given day.”

"Before Rezdy, our largest problem was being able to have our customers book with instant confirmation."

The Solution

Once Voyager Estate has chosen Rezdy as their online reservation system, Janine could not help but notice the benefits of the platform’s features. She shares her experience: “The product set-up is easy and allows us to really explain and sell the experience. There’s space to write detailed descriptions, add photos and videos, include all the T&C’s, and a whole lot more… it is comprehensive, easy to edit and update whilst also having useful prompts to ensure that customers acquire all the information that they need.”

Janine adds, “Rezdy’s instant booking has allowed us to see growth of our business year on year. Also, the ability to connect to other businesses on the platform has increased and so has our trade bookings, as they can also book on behalf of clients, and have instant confirmation.”

With such a robust and responsive platform, Janine began to further the business by taking advantage of Rezdy’s Channel Manager to secure more bookings for all tourists and guests. “We have seen growth through Viator, where people are booking from TripAdvisor, as well as gifting websites such as Red Balloon through Rezdy. Who wouldn’t love a gift of a wine and food experience in Margaret River?!

At Voyager Estate, we are also encouraging local accommodation operators to become agents with us so they can turn referrals into bookings. When 85% of visitors to a wine region don’t book their wine & food activity until they arrive into the region, being able to have hotels book guests in with immediate confirmation provides them with extra value through a concierge service and secures us their visit.”

“We have seen growth through Viator, where people are booking from TripAdvisor, as well as gifting websites such as Red Balloon through Rezdy. Who wouldn’t love a gift of a wine and food in Margaret River?!”

Since implementing Rezdy, Voyager Estate was able to gain a competitive edge within the growing and saturated wine space. “We are one of the few wineries who offer instant-confirmation booking travellers who want peace of mind when booking – this makes us more competitive against other wineries.

Rezdy also allows us to connect with businesses who are selling our experiences and that provides us with the additional exposure.”

Rezdy WISA Winner

Rezdy was awarded the Winner for the 2017 Wine Industry IMPACT Awards within the Tourism Category, presented by Wine Industry Suppliers Australia (WISA) and supported by AV Plus Events.