Resources / Sales and Marketing / Marketing / Marketing Channels Marketing Channels Get the latest industry knowledge and best practices on the various marketing channels, tailored specifically for tour operators.
Marketing Channels How to get more email opt-ins and promote your business A guest blog by Authority Hacker It’s been well-documented over the years that the ROI on email marketing can be $30, sometimes even more,… Marketing Channels 5 strategies to increase email opt-ins and repeat bookings A guest blog by Axelle Dervaux 65% of revenue in the global travel and tourism market came from online sales channels in 2020. In… Guides Marketing Channels A guide to influencer marketing for tour & activities operators 49% of consumers depend on influencer recommendations, according to the Digital Marketing Institute. That’s a crazy number, this means nearly half of travelers will… Marketing Channels Our top ten influencers in travel Our top ten influencers in travel Travel influencers have a dream job. These powerful social media moguls get to jet-set across the world to… Marketing Channels Social influencers and tourism Social influencers and tourism Humans are innately trusting of other humans. No wonder word-of-mouth has been one of the most powerful marketing tools for… Marketing Channels 5 Rules of Working with Social Media Influencers for Your Travel Brand The age of social media has allowed normal, everyday people to transform themselves into pseudo-celebrities. People who have been able to get a lot… Marketing Channels How to Reach your Customers Using Direct Marketing Direct marketing is the most common form for your company to communicate with customers and has been adapted to face the Internet emergence. Especially…