Markets & Segments

Get the latest industry knowledge and best practices on marketing demographics and segmentation, tailored specifically for tour operators.

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LGBT tourism
35+ tours and travels business ideas
vaccine holidays
10 things businesses should consider when trying to attract European customers
Target segment: Gen X
Tourism marketing to baby boomers
Tourism marketing to millennials
Travel Segment: Baby Boomers
5 ways to attract tourists to your tour or experience business
Global travel trends
Attract tourists to your business
5 Things Tour Operators Should Know When Marketing to Chinese Tourists
Baby boomer travel
Types of tour package
Millennials: An In-depth Look into the Travel Segment [Infographic]
Generation Z: An In-depth look into the travel segment [Infographic]
How to improve tourism in a country
The Rise of the Indian Travelers: Why Should You Care?
How To Deliver Quality Service and Provide Top-Notch Experience to the Indian Traveler
An analysis on the travel the target customer: Indian travelers profiled
The 5 types of people who visit your tour website and how to sell to them
Know the Market: Baby Boomers
Introduction to China outbound market
3 types of advertising tactics for tours and activities
5 Interesting Strategies Being Used to Attract Chinese Travellers

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